Most people hate to get up in front of others to give a presentation, but there is a simple way to stop the nervousness, keep your train of thought, and impress your audience.
Say It So They Listen
And “What’s in it for me?” is the first thing anybody thinks the instant you start talking. Not “What do you have to say” but “What can it do for me?” You need to be ready with the answer. And because you’re competing with everyone else for “think time,” you usually get just one shot. If you blow it? Opportunities vanish, networking grinds to a halt, and productivity crumbles. Your message must meet the needs of whomever you’re talking to. Whether you’re trying to get your point across in a meeting, over the phone, in an email – to clients or colleagues – you need to Say It So They Listen.